Marketing material for the modern mechanical watch almost always includes a description of the the movement’s frequency. Whether it is described in terms of Hertz (Hz) or vibrations/beats per hour (vph/bph), you will have likely grown familiar with frequencies that range between 2.5 and 5 Hz (18,000 to 36,000 vph).
“New” versus “last year’s model” is an age-old debate.
For the consumer, the “latest upgrade” is generally neither the best nor the most exciting description of a product. Companies spend billions of dollars every year developing the hot new thing or the killer app. Then the “new and improved” version launches and is panned by critics and the general public for losing its focus or simply seeming like a step backward.
Piaget celebrated the sunny days of summer with a new jewelry and watch collection introduced during Paris’s Couture Week 2016.
One-hundred and fifty unique and numbered-edition creations from the new Sunny Side of Life collection were shown at the famous Hôtel Potocki in the 8th arrondissement in Paris, and it wasn’t just the watches and jewelry that shone: Jessica Chastain made an appearance at the launch party wearing Sunny Side of Life watches and jewelry. She was joined by other celebrities and friends, including ballerina Dorothée Gilbert, who was wearing a one-of-a-kind necklace and earrings.
Famous as the watch that went to the Moon, the Omega Speedmaster Professional remains part of NASA’s approved equipment for space. The Moonwatch is a no-frills, almost basic wristwatch, powered by the reliable but decades-old Lemania calibre 1872 (also known as the Omega calibre 1861).
Since its tryst with destiny in 1969, the Moonwatch has steadily evolved, improved, and gotten a lot fancier. The Speedmaster Grey Side of the Moon “Meteorite” is one of the most elaborate variants to date, boasting a murderer’s row of features and innovations, inside and out – admittedly at a hefty price.
Perhaps the most famous luxury watch ever, the Rolex Datejust is over 70 years old, but looks much the same as it did decades ago.
The unchanging aesthetic belies the significant improvements Rolex has made to its bestseller, culminating in the latest Datejust 41, powered by the next generation calibre 3235 movement. Though the new ceramic Daytona and Air-King got way more press at Baselworld 2016, the Datejust 41 unveiled at the same time is arguably more important, simply because Rolex will sell many, many more of them.